Trends in web design are several. There are certain trends that continue over the years while others arise due to advances in related web technology. Making the most of the new features as well as using old and established methods in the right blend is what sets the work of a web designer apart from others.
Among some trends that emerge in 2017, here are some useful pointers that one can make use of for upcoming projects this year.
Open composition approach
Asymmetric approach
This is an approach that is being seen in many web design projects. Open composition is something that can be defined to be more chaotic and broken, a step away from the organised and simple approach that many web design compositions usually use. The end result of such composition approach is to create impressive and unpredictable web designs that leave a lasting impression on viewers. As can be seen in several websites like booneselecion or durimel of 2016, elements remain loosely suspended and many often go off screen, existing somewhere by the edge of the screen.
This is an element that can be expected out of the open web design approach. When things are chaotic and not organised in a web design layout, asymmetric layouts are often the outcome. Here the left and right sides of a website do not have the same elements or structure.
Diversity of Approach
Designers are making use of a dynamic approach to composition of website layout. Instead of a standard website page being divided into standard squares for design, the use of intersecting or diagonal lines is being seen from last year. This leads to more complex combinations and the use of organic and fluid design elements.
Harmony in Chaos
Even though standard layouts are being done away with, there is underlying uniformity when it comes to choice of forms, textures, sizes and color elements. More deployment of items like icons, paragraphs, headers are being seen in modern website layouts. Even if these elements are part of the same theme unit, they might be placed apart and split aside. Hence, a uniform look is done away with that leads to a more natural and innovative layout design for a website. Many designers are also making use of unique geometric figures. These are often made to look as if they are suspended in mid-air and are often overlapping with other elements. Disruption is common in the form of large headlines that contrast with thin separators and decorations by the sides that are delicate and small.
Patterns and Background Features
Patterns and background designs are being explored increasingly by web designers. Even though the grid pattern is common, several elements are placed in a chaotic manner or by the parallax principle.
Decorative Detailing
Gone are the minimalist style of web designs. More elements are now being incorporated in any website layout with the help of geometric figures that seem to fly in or rickety icons that are linear but stand detached from the content that they are a part of. Separators and underscores are also used in different ways. Buttons are being redesigned to look like shifted dashes or soft icons on the web pages, a departure from harsh rectangles that were stark and in your face with texts inserted on them.
Smooth Transition of Animation and Narratives
Even though the use of animation is nothing new but what is evident is the cinemagraph approach that binds animations in a storyline, making some flow smoothly or reappear to showcase a distinct narrative or storyline. Gone are the days of random animation. Today’s websites showcase content and animation that change by themselves. Sequences of transitions of such elements are well thought out. Often animations are made the central theme of a website layout. Hence, the value of a webpage is determined by the narrative or animation that is placed on it.
These are some of the several trends that have been gaining strength over the last year. They make use of available web technology platforms as well as showcase a directive for creative works of web designers. Of course, they leave ample room for ingenuity and innovation for web designers as well.
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